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Welcome to Wa-dan, a home for thoughtful writing on Japanese culture, travel, and food. Our readers range from first-time visitors planning a trip to Kyoto, to long-term residents navigating life in Japan, to home cooks chasing an authentic bowl of ramen. They come looking for substance — real experience, practical insight, and honest perspective — not recycled listicles.
We’re always glad to welcome guest contributors who know their subject and can write about it with clarity and care. Whether you’re a travel writer, a chef, a business professional with cross-cultural experience, or simply someone with a deep well of knowledge about Japan, we’d love to hear your pitch. We hold our editorial standards high, so we’re looking for original, well-researched work — no fluff, no filler, no self-promotion dressed up as an article.
Topics We Accept
- regional travel guides and itineraries
- traditional and modern Japanese cuisine
- etiquette and cultural customs explained
- doing business in Japan
- expat life and relocation advice
- seasonal festivals and events
- Japanese language learning tips
- hotel, ryokan, and restaurant reviews
- sustainable and off-the-beaten-path travel
- history and traditional arts
- Japanese lifestyle and minimalism
- food and drink pairing guides
Ready to pitch?
Send us your topic and a short outline — we reply within 24–48 hours.
Your content reaches the right people
Our readers are engaged professionals who come back regularly for in-depth, practical takes on the topics we cover. If you publish with us, your words land in front of an audience that's already primed for them.
- Decision-makers and hands-on practitioners in the industry
- Readers who stay on-page, scroll deep, and share what resonates
- A long-tail audience that keeps finding strong evergreen posts months after publication
How it works
1 · Pitch your topic
Send a short proposal: working title, angle, 2-3 bullet outline, and a link to your best previous work.
2 · Get the green light
We reply within 24–48 hours with feedback, suggestions, or a go-ahead on your outline.
3 · Write the draft
Submit your full draft — original, well-structured, and written for our audience. Include at least one supporting image.
4 · Review & publish
We edit for clarity and style, coordinate any revisions with you, then publish with your byline and a link back to your site.
Editorial standards
- Original, previously unpublished content — no spun or duplicate articles.
- 1,000–1,500 words, clearly structured with H2 and H3 subheadings.
- At least one high-quality image you own or have rights to use.
- Well-researched, with sources cited where claims are made.
- Up to two contextual outbound links (one to your site, one to an authority source) — no affiliate, gambling, adult, or spam links.
- Professional, friendly tone — no excessive self-promotion.
- No AI-generated content without substantial human editing and fact-checking.
- We reserve the right to edit for clarity, style, and SEO before publication.
Placement options
Every submission goes through the same editorial review. Placements are permanent and do-follow.
Standard post
$70
You supply the article. We review it against our guidelines, edit lightly if needed, and publish.
Editorial post
$105
Our editors research and write the piece to your brief, in the publication's voice. You approve before it goes live.
Link insertion
$53
A contextual link placed inside an article that is already published and indexed. Fastest option.
Ready to pitch?
Send us your topic and a short outline — we reply within 24–48 hours.
Looking to Contribute? Here’s What We Cover
We welcome guest contributions across a wide range of Japanese culture, travel, food topics.
Whether you’re looking to write for us about business, lifestyle, tips,
or submit a guest post on general interest, tips and advice,
we’d love to hear from you.
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Don’t see your topic listed? We’re always open to new ideas.
Get in touch with your pitch and we’ll let you know if it’s a fit.